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Mission

To build and sustain world-class educational experiences for children and families to teach the rich history of the American West for generations to come.

Vision

To honor the character, perseverance and moral fiber of our namesake, Annie Oakley, through creative programming and meaningful outcomes to help make the National Cowboy & Western Heritage Museum a world-renowned educational experience.

Objectives

• Raise funds to build and sustain state-of-the-art educational exhibits, facilities, programs and outreach services to teach children, teachers and families from around the world about the rich history of the American West.
• Honor a contemporary woman each year with The Annie Oakley Society Award in recognition of distinguished success, passion for excellences and leadership.
• Celebrate the accomplishments of individuals who “Aim High” as trailblazers in their communities, by demonstrating leadership and the entrepreneurial spirit of the West.